How to Use an Article Submitter the White Hat Way

The discussion of article submitter tools can often divide the room: one camp will shake their heads with dismay at the very thought of tainting the Internet marketplace with such useless content, while the other gets up in arms to defend a very effective time-management tool.

Thinking of the process from business perspective, it’s easy to see that business is about making money, and time saved is dollars earned. The other perspective is just as valid: submission software often clogs the Internet with repetitive information and spam. The truth is that neither group is correct!

Spam is always black hat, no matter which way you cut it. But an article submitter can be used for good!

Avoid services that promise “100% unique articles submitted to thousands of directories every day” like plague. What you typically get is a low quality spun articles submitted all over the Internet. This worked before, but these days, it’s all about quality. In fact, Google’s infamous “Panda” or “Farmer” algorithm change just proves that using article submitters for spamming the heck out of article directories will no longer remain a successful strategy: even long tail back link targets on the most popular big-name directory websites are being targeted and have plummeted in ratings. Sub-par content won’t fly no matter where you post it.

Instead of dumping hundreds of barely readable spun articles every day, consider drip feeding three to five high-quality, original pieces instead. Focus on directories that are related to your niche, and focus on getting those articles picked up and republished. White hat article marketing demands quality and taking the time to learn how to earn money online with article marketing the right way can pay dividends long term.

The point is that there is nothing wrong with using automation to stretch your resources. Just be careful how you do it. Balance a healthy mix of manual and auto articles. If you must spin, do it sparingly. Don’t insult your potential readers with mindless SEO fluff.

Trying to earn quick money will get you nowhere. Instead, build a revenue stream for real success and lasting results by using an article submitter in a way that does not devalue the content. This will keep you readers happy, and the search engines too.

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